IGNOU MS-68 Study Material

MS-68 Management of Marketing Communication and Advertising 
Block-1 Marketing Communication and Advertising–Basic Concepts
Block-2 Advertising Campaign Planning and Execution
Block-3 Media Planning Concepts
Block-4 Marketing Communication Form
Block-5 Strategies for Advertising Agencies
Block-6 Case Studies

Leave a Reply

Your email address will not be published. Required fields are marked *